There are entrepreneurs who, when doing business, don't just think about sales and profits, but also about the planet and the people and animals that live on it. In the 1970s, for example, a small Californian company began to produce according to this motto.

Today, this company - it's called Patagonia - is a company with sales of over a billion and has found imitators all over the world. "Responsible" travels to these companies and shows how they create jobs and produce goods without losing sight of the bigger picture and without just thinking about their own bank balance.

The film takes us on a journey that makes us think about how humanity can protect itself from itself.